Whipping up a storm again April 28, 2009
Posted by aiderushton in Newspapers.Tags: DailyExpress, DailyMail, Fear, Flu, FrontPages, Swine, SwineFlu
trackback
Tuesday morning’s Express looks like this:
Seemingly whipping us up into a frenzy of panic with the manic red underlining of “IS”. “KILLER FLU” – yes, but so far only in Mexico. We have still to see a case away from Mexico where this strain is a killer. There are indeed only 2 confirmed cases at the moment.
All I can see this headline as being for is to scare the population into buying this title.
Time to give credit where credit is due, The Daily Mail so far have avoiding hitting the big panic button which all tabloid editors must have in their offices. 
Indeed, you could view their headline as being very sensible and factual and NOT scaremongering. There is a battle to contain it and the insistence on the face the Britain is prepared, is good. Indeed the best thing about the Mail is that they have avoided the Express’ KILLER method.
I also do like how the Express are trying to flog cheap holidays at the moment! Excellent advertising timing!
[...] the hyperbolic wicked. I might have made that last bit up. Have a look at his blog, here’s one of his posts. It’s called the Daily Fail by the way. Nice name, that. [...]